The Unicorn Queen Speaks
A self-identified unicorn queen, Doe Deere is famous in the fairytale world. She’s the creator of the highly successful Lime Crime Makeup and she keeps her fans up to date with her very own blogazine. A model and entrepreneur, Doe Deere works hard to “spread glee” to those around her. Here are some of the questions Quail Bell could not resist asking her:
My interest in fairytales began early on–most kids grew out of it, but I never did. The world of fairytales is the world where anything is possible–and that’s how I want my world to be! I love fairytales of all kinds–ancient and new, silly and deep-as long as there is magic of some sort, I’m in!
I thought it was very accurate that someone described my blog as that. As a child, I used to pretend to have magical abilities – to fly and make things happen on purpose. Most people leave such fantasies behind once they hit the age of 12, but I continued on thinking I could – albeit in a different sense. I believe in the power of imagination and will, and making things happen for yourself even though they might seem impossible at first.
My blog is part style, part makeup, and part inspiration for young women to keep dreaming and keep chasing their dreams.
You're also a fairytale rock musician. Can you describe what that genre is for our readers? What was it about that music that pulled you in?
I used to play in a band called Sky Salt (defunct as of 2006) and we described our music as “fairy tale rock.” My voice is of the breathy, ‘ethereal’ variety and we incorporated sounds like that of a music box into our songs. You can check out our album, I Believe In Fairy Tales, on iTunes.
What was it about fairytales that inspired you, among other things, to create Lime Crime Makeup? How did you get your start?
I carried on with the magical theme for Lime Crime because it’s true to my own life. I didn’t see a lot of quality bright colors–in fact, had trouble finding them-so I decided to magically create my own. I got my start by researching what makes eyeshadows more or less pigmented–turns out, it’s the cheaper ingredients like talc and kaolin clay–and decided to try making eyeshadow without them. By excluding them completely, you get pure, saturated color that goes on true to what you see in the box.
Lime Crime was born in late 2008. We carry 16 eyeshadows, from blue-black (amazing for smokey eye!) to bright sunny yellow! Last fall we came out with a line of opaque lipsticks that give you true, undiluted color--we even have a bright blue called “No She Didn’t”!
Can you tell our readers a little bit about Lime Crime Makeup?
Its mission is to encourage women of all ages and walks of life to experiment with makeup. Lime Crime is a revolution in color – we’re here to break down the norms of what’s accepted as ‘beautiful’ and ‘normal’. I believe that color is a natural anti-depressant, and that people who incorporate it into their daily lives live happier, longer lives. It is also a fantastic way to express your colorful personality!
Makeup has been taking itself too seriously for way too long. We want women to have fun with it again, without sacrificing the quality – inside that purple packaging adorned with a sparkling unicorn is top-notch product of professional quality (in fact, Emmy-nominated makeup artists use it and so do celebs - Katy Perry, M.I.A. and Cat Deeley).
What advice would you give others who are trying to get into the fairytale world and be successful?
Believe in yourself and enjoy what you do! If you can see it (in your head), you can do it!
Do you have a favorite fairytale? Why is it your favorite?
I have several, but my current favorite is Harry Potter. It’s a story of a tortured boy with an unhappy past who follows his heart and overcomes it in the end. The classic tale of good and evil with a wizard twist. These books have changed my life.
What do you think needs to be done in order for the fairytale world to continue to expand and touch lives?
More people with a vision and the drive to carry it out. There is a quote by Karl Lagerfeld: “Sometimes it’s easy to have ideas, but somebody has to find a way to do it. Often those responsible for finding a way don’t have the idea.” We need more people with a pro-active approach to their dreams, who believe that IMPOSSIBLE reads “I’M POSSIBLE.”
If you had one message to send to our readers, what would it be?
Keep following your dreams and don’t let anyone stop you! There will be people and obstacles that will try to slow you down or discourage you entirely–don’t listen to them. You have the right idea of what your life should be.